Quantcast
Channel: Adweek Feed
Browsing all 420 articles
Browse latest View live

IPG Mediabrands To Lay Off 103 Staffers

IPG Mediabrands plans to lay off 103 people on Jan. 2., according to a WARN notice filed in the state of California. The Worker Adjustment and Retraining Notification Act requires companies with 100 or...

View Article


How Molson Coors Balances Tradition and Innovation in Marketing

In this episode of The Speed of Culture Podcast, Suzy founder and host Matt Britton chats with Brad Feinberg, vp of media and consumer engagement for North America at Molson Coors. Brad shares how...

View Article


How Omnicom and IPG’s Data Assets Could Supercharge Its Creator Marketing...

Omnicom's acquisition of Interpublic Group could shake up the creator industry. The potential deal would consolidate resources, data, and technology across the holding companies, giving clients access...

View Article

BuzzFeed Is Shedding Assets. Now It Should Go Private, Experts Say

The digital media company BuzzFeed successfully sold its food property, First We Feast, to a consortium of investors Thursday morning for $82.5 million, effectively solving the short-term financial...

View Article

Revolving Door Round-Up: Ali Vital to Anchor MSNBC’s Way Too Early

Joining the Early Shift: Ali Vital will anchor MSNBC's early morning program Way Too Early starting Monday, Jan. 6. She takes over from Jonathan Lemire, who joins Morning Joe's 9 a.m. broadcast in an...

View Article


WNCN Hires Kevin Holden as Sports Director

Kevin Holden has been named sports director for Raleigh CBS affiliate WNCN. "Having Kevin join CBS 17 News as our sports director is a great addition for the station and community. He's a world-class...

View Article

Deutsch Elevates Four Department Leaders to its C-Suite

Amidst the news of Omnicom Group and Interpublic Group's (IPG) merger, IPG agency Deutsch announced it is promoting four department leaders to its C-suite. Ivan Perez-Armendariz will become chief...

View Article

Strange Bedfellows: How IPG and Omnicom Should Navigate Active Pitches

At any given time, agency holding companies have multiple pitches of different scale in play--and more often than not, they're pitching against each other. As Omnicom moves to acquire Interpublic Group...

View Article


Tools of the Trade: Graham Nhlamba of Thinkingbox

Tools of the Trade is a feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...

View Article


Rocket Mortgage Gears Up for a Brand Restage

When Quicken Loans rebranded as Rocket Mortgage in July 2021, it sought to align the product with its parent company's (Rocket Companies) brand while showcasing its use of technology throughout the...

View Article

Here’s the Roundup for the Week Ending December 13

Welcome to Friday the thirteenth, local news style. In this episode of stories we didn't report for one reason or another, we see the sun has set on legendary New York news anchor Chuck Scarborough's...

View Article

How Advertisers Can Fight Ad Fraud

This post was created in partnership with Human Online fraud prevention isn't just about protecting brands and their customers. Beating bad actors can maximize spends, minimize waste, and optimize...

View Article

Inside Alisyn Camerota’s Quiet Departure From CNN

CNN's Alisyn Camerota anchored her final show on Sunday afternoon. Filling in for Fredricka Whitfield, Camerota informed viewers at the end of the 4 p.m. hour that she would be moving on after a...

View Article


New York Times Ends Relationship With Droga5, Adds 72andSunny to Roster

The New York Times has ended its relationship with Droga5 and has added 72andSunny to its creative roster to work on major brand campaigns, ADWEEK has learned. The Times said it does not have an agency...

View Article

Men’s Grooming Brand Duke Cannon Names Quality Meats Agency of Record

Men's grooming brand Duke Cannon has selected Quality Meats as its creative agency of record (AOR), it exclusively told ADWEEK. The agency will collaborate with the brand's internal team to develop...

View Article


Ticker: CNN to Cover a Basketball GOAT in New Original Series

Top of the Ticker: January 2025 will mark five years since the tragic loss of basketball legend Kobe Bryant. CNN is paying homage to the NBA star with a three-part CNN Original Series that dives into...

View Article

WPP CEO Mark Read Tells Staff Omnicom-IPG Deal Is ‘Good News For Us’

WPP boss Mark Read has described Omnicom Group's acquisition of Interpublic Group (IPG) as a "moment of opportunity" for the U.K.-based ad network, urging employees to keep delivering for clients...

View Article


Buffalo Anchor Don Postles to Retire After 32 Years

Veteran Buffalo anchor Don Postles is retiring at the end of the month. He's anchored at the Buffalo, N.Y. CBS affiliate WIVB for 32 years. "We wish him and his family all the best, and a long and...

View Article

KWCH Names Kevin King News Director

Kevin King is joining Wichita CBS affiliate KWCH as news director. This is a return to the station for King, who was a producer at the station from 2000 until 2006. He comes from Dakota News Now, where...

View Article

Private Labels Head Into 2025 With Major Momentum

Private label brands, such as Walmart's Great Value, Target's Good & Gather, and Costco's Kirkland Signature, have found their way into more homes across America this past year. There are a few...

View Article
Browsing all 420 articles
Browse latest View live